DSM that reaches the businesses others miss.
Reach more customers. Capture more savings. Make DSM accessible, cost-effective, and simple for small and medium businesses.
Don’t let small and medium businesses fall through the cracks. Many utility programs effectively serve large customers but struggle to serve smaller customers and smaller projects, missing out on significant energy savings and the opportunity to engage with an underserved customer segment.
Why utilities choose our SMB DSM solutions
- Expand program reach without expanding complexity
- Deliver measurable savings with fast implementation
- Delight customers with relevant, right-sized offerings
- Build equity by serving a broader market
Our program solutions for small and medium businesses achieve cost-effective, high-volume savings through straightforward measures that fit between large-scale custom and standard deemed project approaches.
It’s the best of both worlds for you and your customers. We make sure customers receive the support of a custom offering but with a defined measure list that streamlines project implementation and reduces incentive payout times.
A proven concept, tailored to your goals.
Designed for Simplicity, Built for Impact
SMBs don’t have time to navigate red tape or manage complex projects. Our programs remove barriers to participation—no energy team required.
What we deliver:
- Streamlined assessments and recommendations
- Targeted incentives for O&M and light capital measures
- Pre-approved equipment upgrades with minimal paperwork
- Coaching and tools that make savings stick
High-Touch Where It Matters Most
We know how to engage busy SMB owners and facility managers. Our outreach team meets them where they are—on the shop floor, in their language, with empathy and expertise.
Scalable Solutions to Fit Your Goals
Whether you’re launching a standalone SMB track or integrating with broader C&I efforts, our team tailors delivery to your utility’s size, sector priorities, and performance targets.
We support:
- Targeted sector campaigns
- Blended delivery models (virtual + on-site)
- Participation tracking and reporting for regulatory needs
- Continuous refinement for sustained results
Cascade SMB by the Numbers
Designed for Simplicity, Built for Impact
SMBs don’t have time to navigate red tape or manage complex projects. Our programs remove barriers to participation—no energy team required.
What we deliver:
- Streamlined assessments and recommendations
- Targeted incentives for O&M and light capital measures
- Pre-approved equipment upgrades with minimal paperwork
- Coaching and tools that make savings stick
High-Touch Where It Matters Most
We know how to engage busy SMB owners and facility managers. Our outreach team meets them where they are—on the shop floor, in their language, with empathy and expertise.
Scalable Solutions to Fit Your Goals
Whether you’re launching a standalone SMB track or integrating with broader C&I efforts, our team tailors delivery to your utility’s size, sector priorities, and performance targets.
We support:
- Targeted sector campaigns
- Blended delivery models (virtual + on-site)
- Participation tracking and reporting for regulatory needs
- Continuous refinement for sustained results
Customer Success Spotlight
Back in 2008, Cascade collaborated with one of our utility clients to design and launch a new program offering to address a lack of participation by smaller industrial and agricultural customers. We saw small project implementation skyrocket from fewer than 30 a year in 2007 to 700 projects per year by 2016. The projects used a mix of deemed measures and calculator-based analysis. We continually added new measures throughout the program’s implementation.
Fourteen years later, our delivery of this program resulted in over 6,000 completed projects through working with more than 3,200 customers and 560 vendors. Through our outreach efforts, we developed a statewide network of organizations including growers, vendors, industry groups, and irrigation districts who contributed to the program’s success.
The lessons we learned through delivering this program helped us design and launch four additional programs and pilots for smaller customers in California, Idaho, and British Columbia, Canada.
The program has always felt like a partnership to help the customers get the most out of their equipment and the best bang for their buck. I’ve always appreciated how easy it is to work with Cascade, the attention to detail, and the speed that you are able to get things turned around for me.
– Vendor Partner
Working as a vendor partner for Cascade Energy has been a privilege. And it has been easy, business-wise. They staff with competent, experienced, decent people. At the contracts level, they have a very clear, uncomplicated process for small companies to work with, and are predictable on payment. And they don’t make the mistakes that many other DSM programs do, like micromanaging an expert, not screening sites well, or being difficult contractually. The proof that I like working with them is 11 years of consistent work.
– Vendor Partner